What to Look for in Web Design Company

Posted by on Jun 23, 2016 in Uncategorized |

If you want to improve your company’s search engine optimisation (SEO), one of the first steps is to find a quality web design company such as at paperbackwebsitedesign.co.uk. However, choosing among the different sites can be challenging due to them having pros and cons. Here are some of the most important factors to consider:

1. Flexible SEO packages
This is critical as different companies have different objectives. For example, your company wants to increase local web traffic, improve its number of social signals, etc. Look for companies that offer a wide variety of SEO packages. This will increase the likelihood of finding one that best suits your company’s needs. The centre of the packages should include keyword/key phrases since they’re critical for increasing web traffic to your site. Your company will likely want to find the best keywords and key phrases for the industry and local web traffic.

2. Customised SEO solutions
It’s also important that a web design company offers custom-made SEO solutions and packages that are ideal for your particular company. Avoid companies that have few packages and basically provide a cookie-cutter solution to your company’s website. Instead, a company should consider your company’s particular situation in order to find customised SEO solutions. If a company can’t provide such customer service you should consider taking your business elsewhere. Customer service is one of the most important features of companies and it’s true for web design also.

3. Affordable SEO packages
This is another important feature to look for when comparing different web design companies. Even if a company can provide quality SEO packages, it’s also important that they have reasonable price tags. Make sure to do some research about the industry standards, so you won’t spend more than you should for SEO packages. Keep in mind that SEO services won’t be “cheap,” but you can certainly find ones at reasonable costs, which is a plus.

4. Personalised service
This is important when choosing a website design company. It’s much more likely when choosing a smaller company, since they can focus more on providing personalised service, than larger companies can. However, regardless of the size of the company it’s an important issue in terms of customer service. Your company should be provided the best service possible, and receive service that’s been catered to your particular web company.

5. Mobile app products
It’s important to also find a company that can provide SEO solutions for mobile apps. More people online was using phones and tablets, so it’s important to find SEO solutions.

6. Good track record
It’s also important to find a web design company that’s received good press in the past. That includes positive testimonials and professional reviews, limited complaints, etc. This will maximise the likelihood that your company would also have a positive experience by choosing the company. It’s important to consider various sources so you’ll get a better overall picture about the quality of the company’s web design and SEO services. This is important to maximise the web traffic to your site.

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5 Creative Ways to Strengthen your Brand

Posted by on Jun 22, 2016 in commercial |

The current market is so diverse that it is no longer sufficient for businesses to use the traditional methods of marketing. Businesses need to step forward to create more creative ways to advertise and market themselves. Here is a list of 5 creative ways to strengthen your brand.

Have a Classy Instagram Feed

The generation of consumers today are considered to be the most photographed in compared to other generations in the past. This is fueled by the coming of photo sharing platforms such as Instagram. A well planned Instagram feed with many interesting visual stimuli will definitely attract followers. Before you know it the swell of followers in your Instagram account has exceeded a million. Photo sharing allows you to share and market your product to the public in ways that words cannot express.

Set-up a Cute Website or Blog

While it is true that the current breed of consumers are into photo-sharing they are also wide readers reaping as much information as they can get out of the internet. Once they have that hunger for your product or service you need to be able to have a source to provide to your consumers to make the situation work on your favor. Online, your only representative will be your website or blog. This is why you need to work on making it presentable.

Package your Products Well

Putting effort in how you package your products will say a lot about your brand. Strengthening your brand can also mean improving the way you present and deliver your business to your target consumers and customers. Spending a little effort in making sure that the packaging looks beautiful and classy can go a long way to help raise the quality of how people perceive your brand.

Use Customized Presentation Folders

In almost all meetings and business presentation settings, presentation folders are used. This is often a neglected avenue for business to market their expertise and strengthen their brand. Customizing your presentation folders with your company’s name and logo printed artfully on the folders will help your business gain client and customer trust. Presentation folder printing companies are available to listen to your design and bring it to life.

Have your Own Photo Booth

Again taking its foundations from the first item discussed, the current generation of customers would love to share their experiences in the form of photos that they share online. Having your own photo booth in your shop will attract people especially the young ones. People will always find the curiosity to check what the fuzz is all about. Once you have the crowd’s attention, use it to market your business and lure them to buy or use your product.

Marketing a business has never been this complicated and competitive. Back in the day the only way to market your products is through the TV, Newspapers and radio satellite. Today the methods and means to reach out to your target market has widen so crucial analysis is necessary before finalizing your selection.

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How Is Calendar Printing Made?

Posted by on Jun 22, 2016 in commercial |

People are always busy with their work and whatever they do every day. But these people never fail to keep up with their everyday work. The only thing that makes people updated with their everyday lives is to look at the calendar. It makes people keep on track with their meetings and appointments every day. This is an important part of every home and every office. Most offices and companies like banks, real estate, insurance and beverage companies are the ones that uses these printed calendars and use them for giveaways and promotions.

A calendar is important and you should have one at home or in the office. There are different kinds of calendars that you can choose from. There are pocket calendars, desk calendars, wall calendars and personalized calendars. Calendar printing companies always make sure that calendars are always changed every year especially the kind of print and design. But do you know how this calendar printing isdone ?


  1. Cover – this is what usually gets the attraction of a calendar. The cover should coincide with the theme and what the images depicts.
  2. Concept and Theme– you need to think of the concept first. The idea of how you will have your calendar would look like. A good and attractive kind of theme will make the calendar saleable and wonderful to look at. This is what most people would look after in a calendar. Every page of the calendar would have its one concept and images of how it would depict the month. You could have an image or a quote or anything that you would like to put into a theme.
  3. Layout and Design – you have to use a template and these templates are found online. The images should be well adjusted and measured. The right resolution and size is there. Photoshop is one way that can enhance the image and that would give a good and clear result. There are adjustments and conversion made that can make the image look sharp and clear. Once the images or pictures are ready then it is also ready for the layout. This image layout is seen in the pages of the calendar and also at the back cover.
  4. Print – the picture is now ready for printing with the right settings.
  5. Doing sales and marketing – the calendar is now ready and distribution to the customers is the next step. Make use of your connections, social networking account and your website. You can also show your calendar in exhibits and join art fairs.

You can always buy calendar prints anywhere and it can be a perfect gift for someone. You can always give this kind of gift during Christmas and New Years. Choose the kind of calendar print that you think that would be appropriate for the persons’ taste. These are affordable and there are different designs to choose from. You can check on the calendar printing images websites and choose the best one.

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Top 4 Benefits of Table Talkers

Posted by on Jun 22, 2016 in commercial |

The first benefit of table talkers if in the event that you do not have any idea about it is that it is actually one of the most effective ways to promote something like if you are in a restaurant, and they have a new promo or deals then you will be able to know about it since it is already on your table, or maybe events that is sponsored by that particular restaurant then maybe you can go to that event. Basically all the good stuff is printed on it and news on what’s the latest, all used to promote something using table talkers. Everything that would make a business prosper is a marketing act or tool so as the table talkers they are just there, readily available for you to read.

Another benefit when you are using the table talkers if you are a business man, you can actually have table talkers like if you own a hotel, you can place it in the rooms on the bedside table, on the table of the vanity mirrors and also in the comfort rooms. Not only that the table will be used for promoting or selling something within your hotel but it can also contain reminders for your customers like saving energy and water. And as reminders like rules and regulations in our hotel, it would be much obvious to make it as table talkers than have a simple flat print out and placed at the back of the entrance door of your rooms in the hotel. In that way, you will be able to make sure that it will catch the attention of your customers to read it, since that is the main purpose in the first place. Therefore, table talkers are not only for promotion but it could also act as a campaign for whatever purpose you have in mind.


Also, these table talkers are eco-friendly, since they are papers and since they are papers you can choose whatever materials to use like recycled papers, eco-friendly inks and printers. Since table talkers are also a form of art then that is why you have freedom how it should look like or how you are going to design it. Now a day, you can definitely choose whatever material you can use for it you can ask your table talkers print company if they have that option.

Another benefit you need to know is that it is the most cost effective of marketing strategy that you can use in whatever purpose you may want it to serve, or in order to promote or market your hotel, the amenities of your hotel, the promos they can take advantage since they are already in your hotel or also in the waiting areas, like you can put it there in order to attract possible customers as well. And again, it’s not just for promoting deals but also serve as reminders or sharing important reminders to the people who goes to your hotel, office or even hospitals.

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Web Design: What Is It Really For

Posted by on Jun 22, 2016 in Website Designers |

When you think about web designing, more often than not, if you are not a techy type of person, then you would not understand how HTML or CSS are all about usually maybe during your time, it was not yet taught in your computer courses though after the internet was introduced to the public or the world wide web most educational institutions already started to teach the youngsters like how to operate or navigate a computer. And most recently, the young ones are already taught about the basic ideas and principles behind these computer languages such as HTML, which means Hypertext Markup Language, and CSS, which stands for Cascading style sheets. When learning a new thing, you would definitely wanted to know first about the things that are visible to your eye, like when you are facing a computer or a website, you wanted to know what are those things in front of you.


So to start, a web design is basically everything that you are seeing in front of you, literally the design of the web or the website. Whatever you see, or how you go to the different pages or tabs or parts of the website, that is all part of web designing, it’s kind of like the same with how the interface of a particular website, that is still part of web designing. A web design is kind of like when you have a walk-in closet, you go inside when you need to choose your clothes and then the design of your walk-in closet needs to have enough space for you to do whatever you want to do with your clothes, which is the same thing with web designing, some sites requires you to log in and then once you are in, you will be able to go to the different tabs on the site, like you can start digging whatever is on that website that you can use for whatever purpose you have in mind.

Now you might be wondering how does a webpage communicate from one another, well that is where the computer languages comes in such as HTML, CSS or any other computer language that the experts now a days are using in order to create a precious website that can attract people and would love to stay on their website looking through each product if in the event is a website where it sell some products. It means that the more good looking your website is, the more people will go to your website, stay and read whatever that’s on there.

So you might actually also ask why would someone would even have a professional web designer to design his website when he knows the basic of some computer languages, well the answer to that is basically it has the same principle why you should hire a professional and not an amateur, meaning to say, if you are serious about your website, then you should get the professionals since they would understand how serious the business is. Yes, business, all those websites and designs boils down to business, like profits and all about business. Therefore the main purpose and web design is to make your website look good to attract more customers since more people correlates higher sales thus making the business prosper. So if you are looking for someone reputable then you can get someone from this web designing company Stratford upon Avon.


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How to Choose a Digital Business Card Printing Service

Posted by on Jun 16, 2016 in Service |

It seems that business cards are tools that the business world is not going to be letting go of just yet. At least not anytime soon. It looks like the practice of printing out business information on these little cards still is considered very handy in the business world. Naturally, you want to make sure that you are also not going to be left behind as certainly. Being able to get your name and your contact number out there is still very much practiced through giving away these little pieces of papers.

You would naturally want to make sure that you have these pieces handy every time there is a need for you to give one out. You will never know where your travels will take you and who you will meet during these excursions and they can be potential contributor to the success of your venture. So, if you are running out of cards that you can use for this purpose, it may be time for you to take a look around and see if there is a digital business card printing service provider that you can get the assistance of.

Seeing as there is still a legit demand for these kinds of services, you will be delighted to know that there are a number of places that you can find around who may be able to extend to you their assistance in the field. Of course, you would not wan to just go ahead and pick out the first you will find. If there is anything that you have learned being an entrepreneur all this time, it is that you should never rush your choice. You would not want to miss out on some better offers just because you were too much in a hurry.

You would expect these vendors to meet a certain criteria before you will decide to seek out their services. You know that you will need people that can get you the kind of cards that will be such a good representation of your business and the services that you are offering creating a list of what you want and what you expect from these providers should make it easier for you to choose better.

The quality of the cards that they dish out should be taken into account you would never really want to just choose the first cheap offer that you find as most of the time, cheap price often means crappy cards. See a sample or samples of what they have done before to get a better idea of what it is that these people re capable of if you will decide to seek out their services.

Consider the art and the design that they use. See if they have very impressive templates that they can show to you. You need to see if the way they are going to style these cards will be to your liking. Make sure that you see if they can customize the look of these cards as well in the event that you have your very own style that you want them to use.

Consider their price and their ability to get you what you need when you need them. You need to see what their shipping methods are as well and what are the costs involved. Compare these deals with three other providers so you can clearly identify the better option.

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Questions to ask before hiring a web developer

Posted by on May 22, 2016 in Website Designers |

In order to hire a web developer that will meet your expectations, you should hire wisely. During an interview, take some time to ask open-ended questions that you may need to consider when making a decision whether to hire them or not. Here are some questions you could ask when hiring a web developer.

Can you show me some examples of your work?

As cliche as it may sound, this is one of the most crucial parts. Let them show you their portfolio and scan their projects and works. You can tell whether their style and design suit your taste because your website will be looking like this one. You can read the client’s testimonies about them and see if they are happy with the work of your potential candidate. You can start looking and visit at web design Perth that shows online portfolios.

Who am I going to work with?

Communication is important. That’s why you have to ask if the company you had made a deal with will only send one person who will do everything and attend all of your needs in developing your website or is it a manager with a few people who will work behind him as graphic designers, copywriters and programmers. Ask for their contact info so you could directly contact them if it is necessary.

How many rounds of changes do you offer?

If you don’t like the initial design and you wanted to change it for you, then ask them how many rounds of initial changes they could offer. Some company will offer you unlimited changes until you are satisfied and happy but there are some who will make you pay if you keep on demanding changes because you don’t want this and that. It is a safe move to choose a company that offers unlimited changes until your website comes into perfection.

How will you manage my website content?

What would you do with a well-designed website that met your standards if the content sucks? Many companies focus on the style and design only, they would have eventually forgotten about the content until later or they may have provided it but it’s not as good as their design. The company you should deal with should come up with a copywriter who will take care of everything in the website content, encourage your clients to visit your site just by their words and put appropriate contents you wanted to see in your website.

How will I manage to make changes in my website if I want to?

Now that your website is finish and running, ask them how to make basic changes in the future if you want to. Some company will provide you a Content Management System that lets you have basic changes while there are some that you need to contact them again and pay them just to make the changes even if it’s just simple pricing information.

How long would it take to finish the project?

Time is running and it is very important. Ask them how long they would work to complete your website. Your web developer should be able to tell you the expected date to finish the project. Be realistic when it comes to time if you want your website to turn into perfection.

How much am I going to pay for the project?

This is important especially if you want to stick within your budget range. Ask them how much your project costs. The usual price range starts from a few hundred dollars to $10,000 depending on the graphic designs that you wanted. If you wanted to start, you can check out www.ambotsaimo.com for more reference.

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